driver shortageYou’re kidding me right? Now? In this economy? I can’t stand it when I see a driver shortage story in the news. Like most of the truckers that have some kind of web site or presence online, I get a lot of questions from people wanting to get into driving and thanks to stories like this listed as news the object is to confuse and play on people’s desire for a job and adventure. Just because something like this is in a newspaper or anywhere else, listen closely, closer, get a notebook out to write this down, ready? IT’S A PRESS RELEASE! NOT A NEWS STORY!!!


Here’s the actual link if you really have to read it. Trust me, it’s the same story with all the numbers from the ATA and how trucking has changed and how most of the freight is moved by truck. It is, but if freight is down, the percentage is going to be the same. I read it so you don’t have to. There’s even a video on the side, they went all out for this “news” story. You can tell it’s from Swift because Swift is mentioned about 20 times. Here’s my favorite part -

It also has created training and retention programs. A driver who has been with the company at least a year can earn even more as a mentor to other drivers.

Driving a truck must be easy if you can start training others after a year of driving yourself.

Companies are downsizing and jobs are being exported overseas I can understand when people that have lost or being threatened with job loss sees a story like this in a newspaper. If the economy is slowing down, trucking depends on the economy, you can’t have a strong trucking industry with a slow economy, it’s physically impossible.

At the time I wrote it, I didn’t know how useful or how popular the post about being a successful truck driver would be. I’ve pointed a lot of potential recruits in that direction. But like everything else, you can lead a horse to water… I’m sure the “news” of possible jobs is going to win out over possibly no job because of some post on a blog somewhere. That post wasn’t meant to dissuade people from driving, only to make people more aware of what they were getting into and to be prepared.

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